摘要
通过国内外移动支付发展现状的对比,分析了移动支付发展的制约因素;同时对国内外移动支付产业的运营模式及发展策略进行分析,结合中国实际提出了加强产业链的构建和整合,增加用户的可接受程度,提高自身技术优势等建议,供移动通信运营商借鉴。
This article investigates the influencing factors of mobile payment by comparing the status-quo of domestic and foreign mobile payment industry. Besides, the operation mode and development strategy are analyzed. Based on the analysis, proposals complying with China' s real context are put forward in terms of strengthening construction and integration of? industry chain, increasing users' acceptability and enhancing strength in technology.
出处
《北京邮电大学学报(社会科学版)》
2009年第3期35-41,共7页
Journal of Beijing University of Posts and Telecommunications(Social Sciences Edition)
基金
北京邮电大学大学生创新性实验计划基金项目
北京邮电大学学生电子商务研究创新基金项目
关键词
移动支付
制约因素
发展策略
通信运营商
mobile payment
restrictive factors
development strategy
operators