摘要
现代酒店面临的市场竞争日趋国际化,宾客对酒店服务质量的要求越来越高,如何有效地提供优质服务,提高酒店的市场竞争力,是困扰酒店业的一个难题。构建科学合理的酒店服务质量评价体系和完整的酒店服务质量保证体系,必将提高酒店的经营管理水平,促进酒店服务质量的持续改进,增强酒店的国际竞争力。
The mordern hoteles are faced with internationlization of market wmpetition with the high request of service quality, the approach to effectively improve the service quality and competitiveness becomes an awkward problem to the hotel construction of appraisal and assurance system of hotel service quality will lay a good foundaton for hotel management and strengthen its competitiveness.
出处
《机械管理开发》
2009年第4期137-139,共3页
Mechanical Management and Development
关键词
酒店服务质量
评价体系
保证体系
Hotel service quality
Appraisal system
Assurance system
