从产业融合看数字内容产业发展——基于广东产业发展的分析

Analysis on the Digital Content Industry Based on Industrial Convergence:A Case of Guangdong Province

数字内容产业是文化产业和信息产业部分融合产生的新业态,其产业价值链包括了文化创作、文化作品数字化、数字内容产品运营(传播)和消费等若干环节,横跨文化产业和信息产业。透过产业发展特征,我们看到目前产业发展才刚刚起步,还存在不少制约因素,需要从宏观层面上加强产业政策的引导和扶持。

The digital content industry, which is emerging today, is created by the way of partly converging cultural industry and information industry. And its value train covers the culture works, the digital works, the distribution and the consumption. This paper analyzes the development of the digital content industry in Guangdong province, giving some proposals for the industrial policy making, which aims to speed up this industry.