防城港市农药经营管理情况调查分析

An investigation analysis on agricultural chemical marketing management in Fangchenggang City

农药作为防治农作物病虫害的特殊商品,它的使用对确保农业生产丰收起着关键性作用,随着使用量的逐年增加,其经营利润也凸显出来,因此而产生了一系列的经营和管理的问题。本文通过实地调查与资料调查相结合的办法,对防城港市农药经营管理进行了调查,结果表明,农药经营管理存在经营不规范、安全意识不高、监管不到位等问题,并对存在的问题进行了深入的分析,提出了规范农药市场的经营管理应对策略。

As the special commodities for controlling crop diseases and insects, agricultural chemical＇s utilization makes a key function on ensure farming harvest and along with their application increase yearly, their profit is becoming bigger and bigger and a series of problems in marketing management are occurred. Based on field investigation and data collection, this paper has analyzed the management situation of agricultural chemical in Fangchenggang City, and the results show that there are some problems such as nonstandard marketing, lower security awareness, weaker supervision etc. This paper has also analyzed the existing problems and put forward measures to enhance marketing management.