CCTV-2“直击华尔街风暴”新闻传播特色研究

On the Journalism Characteristic of "Live Wall Street Turmoil" on CCTV-2

CCTV-2"直击华尔街风暴"的特别策划报道在业界和学界引起很大反响,其在新闻策划和报道方式上有很多成功之处。在策划上,审时度势,主动出击;持续传播、"培养"观众的危机意识;议题设置,引导舆论。在报道方式上,专业性和权威性相结合;资讯与深度相结合;国内和国外相结合。

The specially planned report of ＂Live Wall Street Turmoil＂ on CCTV-2 has attracted wide attention both industrially and academically for there is plenty of achievement in terms of its news planning and report method. As to its planning, the report always keeps in line with the upcoming situation, continuously offers the latest information to keep the audience aware of the crisis, and sets the topic to guide public opinion. As to its report method, the report is professional, authoritative, thought-provoking and domestically and overseas informative.