摘要
最近，中国彩电企业的老板．们又开始频繁出入韩国，目的就是拿到更多的液晶屏。从今年初开始，曾因经济危机陷入低迷的液晶电视产业链出现反转迹象，到5月份以后，整个中国市场在政策的驱动下更是蓬勃向上，终端市场的快速上量，使得先前“关停并转”的上游液晶屏的生产突然变得紧张起来。随后液晶屏的价格翻番上涨。
The Sichuan-based Changhong Electric Co.,Ltd.(Changhong)hopes its investment in plasma TV would bring it profits or even lead China's color TV industry to beat the Japanese and Korean rivals.China's first plasma display panel(PDP)production line was opened at Changhong On April 22,which means the color TV leader has grasped the core technology of plasma TV.In June,it launched a joint venture with Taiwan liquid crystal display(LCD)maker AU Optronics Corp.to produce LCD panels.Thus Changhong became the first to own production lines of both plasma and LCD TVs.C hanghong's Chairman Zhao Yong is well aware of the importance of core technology.Panel,the key technology of flat panel TV,has long been dominated by Japanese and Korean companies,which enabled them to control the whole industrial chain.Zhao then planned to construct a plasma TV chain based on Changhong's advantages on plasma technologies in 2004.Changhong first established a chip company to cut costs,then jointed domestic color tube maker Irico Group to buy a Korean PDP plant.Zhao also set up a plasma research and development center in Beijing to strengthen its development of PDP.Though Changhong's plasma TV is too small to generate immediate profits,it's looking forward to opening the domestic plasma market by cuttingp rices after its production gets enlarged.
