“长三角”城市一体化背景下休闲旅游发展趋势研究——乡村旅游发展模式探讨

随着"长三角"区域经济一体化、城市一体化、交通一体化进程的加快,城市居民的物质生活水平得到了明显提高,在物质生活得到基本满足后,人们越来越关注自己的生活品质和精神需求,旅游成了休闲、娱乐和审美的最佳选择。但是,从发展的趋势来看,越来越多的旅游者不再满足于一些成熟的旅游点和较固定的旅游项目,乡村旅游开始广受都市一族的追崇。一种集乡土民俗文化、乡土地域特征、纯朴民风于一体,规划管理科学、参与性强,具有亲和力和吸引力的新型自助式"旅游超市"——现代农庄,将在未来的发展中逐渐引领旅游市场。

with the development of economy and transportation, the people of citizans in Yangze Delta Area pay more attention to their life quality and spiritual needs. Therefore, leisure, entertainment and tourism have been chosen by most of them. However, from the porspective of tourism industry development, some matural tourist attractions and fixed tourist programs are far from enough, village tours has been popular among urban citizens. Modern villages, which are featured with interactive and attractive countryside culture and custom, village geographic layout, local folks in scientific planning and managing will lead the tourism market in the future.