摘要
通过对视觉设计中色彩科学与产品包装应用相关问题的分析,探讨包装装潢设计所涉及的视觉与色彩规律;论述了产品包装设计过程中光色原理与审美经验的相互关系及视觉艺术效应,目的是在包装艺术设计中提出一定理论观点,以实现色彩运用对于视觉感受的正确认知。
Some related issues of color science and packaging applications in visual design were analyzed. Vision and color principle in was discussed. The relation between color principle and aesthetic experience, and visual arts in packaging design were discussed. The purpose was to provide reference for color application in packaging design.
出处
《包装工程》
CAS
CSCD
北大核心
2009年第8期164-165,203,共3页
Packaging Engineering
关键词
包装艺术
视觉
色彩规律
packaging art
vision
color principle