摘要
将数据挖掘关联规则用于分析超市消费者的购物习惯和关联行为,并以此优化超市货架设置,推动关联销售,促使超市的管理决策更加科学、高效.
Data mining association rules will be used to analyze the relations of supermarket shopping habits of consumers and the associated behavior, in order to help optimize the setting of supermarket shelves to promote sales associated and to make supermarket management more scientific and more efficient.
出处
《太原师范学院学报(自然科学版)》
2009年第2期93-95,共3页
Journal of Taiyuan Normal University:Natural Science Edition
关键词
数据挖掘
关联规则
置信度
data mining
association rules
confidence level