手机图书馆:传播原理、媒介影响与未来展望

Mobile Library:Dissemination Principle,Media Influence and Prospects

手机图书馆作为一个集阅读、娱乐、互动为一体的多媒体平台,改变了信息传播路径和方式,使信息传播更加个性化,实现了传播内容与载体的彻底分离。作为媒介形态的补偿性,手机图书馆实现了对传统媒介诸多不足的逆转,引发了信息传播、信息行为和媒介形态的变化。手机图书馆使任何时间任何地点任意方式任何人阅读自己感兴趣的任何内容成为现实,必将催生一场彻底的传播革命。

As a multimedia platform for the integration of reading, entertainment and interaction, mobile library has changed the path and way of information dissemination, making information dissemination more personalized, achieving the dissemination of content and carriers a complete separation. As a media form of compensatory, mobile library overcomes many of the shortage of traditional media, has caused the changes of information dissemination, information behavior and media form. Any time any place any way any person interested in reading any of the content of their own, mobile library let it become a reality, which will spread a complete revolution of communication.