说服性传播理论在政治辅导员工作中的运用

On the Application of the Persuasive Communication Theory in the Political Instructor's Work

政治辅导员要做好思想政治教育工作,必须根据当前大学生思想行为特点,塑造良好的说服者形象,并且运用说服性传播的有关理论与方法,做好说服安排工作,科学运用说服技巧,增强说服效果,提高说服能力。

To do a good job in ideological and political education work, the political instructor must act in accordance with the characteristics of the thinking and behavior of the college students. What＇ s more, what the political instructor should do is that shaping a good image of a persuader and using the relevant theory and methods in Persuasive Communication to do good work in persuasive and organization. Moreover, one should use the Persuasive skills to enhance the effects of the persuasive and improve the ability to persuade scientifically.