构建企业设计领导力模型的初步探索

A preliminary search of constructing corporation design leadership model

设计领导力是现今设计管理学科中的重要理论,构建优良的设计领导力对提升企业竞争力有着重大的意义,好的设计必能带来好的市场,好的设计领导力意味着市场的领导力。文章就此问题,提出了企业构建设计领导力的设想模型。

＂Design leadership＂ is an important theoretical of design management. Constructing an excellent design leadership model will play an important role of improving the competitiveness of corporation. Good design is sure to bring good market. Good design leadership means market leadership. In this article, so as to be focus on this problem, it put forward a view of how to construct the corporation design leadership model.