我国商号保护的立法检讨及其完善

Legislation and Improvement of Firm Protection in China

商号权设立的目的是为了避免不同商主体使用同一商号而造成混淆。有关商号的立法散见于多个法律法规之中,商号的立法存在着诸多缺陷,导致了商号权得不到有效的保护,经常发生商号权与商标权冲突的现象。为了更好地保护商号权,有必要完善商号登记注册制度,保护商号权的在先权利,加强对驰名商号的保护,完善商号侵权的法律责任,建立商号侵权的司法救济措施。

The purpose of establishing firm right is to avoid confusion. Legislation of firm concerned scarers among a number of laws and regulations and has a lot of defects, resulting in lack of effective protection of firm right, for instance, the conflict between firm right and brand right often occurs. In order to better protect the firm fights, it is necessary to improve the business registration system, protect prior rights of firm, strengthen the protection of well - known firms, improve legal liability of firm infringement and establish judicial relief measures of firm infringement.