网络视域下传播学研究方法嬗变新探

On the Changes of Research Methods of Communications in the Network Horizon

传统的传播学研究方法主要有两种,一种是实证的经验主义研究方法,另一种是思辨的批判主义研究方法。网络媒介的使用,为传播学研究提供了新的角度和手段,深刻改变了传播学研究的体系,也催生了新的研究方法。传播方式和传播内容控制方法的转变,使传播学必须及时革新传统的批判主义研究方法,以顺应时代新发展。

There are two kinds of methods in the science of traditional communications. One is the positive empiricism, the other is the speculative criticism. The application of network media offers new perspectives and methods for the study of the science of communications, which has profoundly changed the study system of commu- nications and given birth to new ways of study. The transformation of manner of communications and the inner control method of communications require the science of communications to renovate the traditioanl critical research so as to keep pace with the new development of the era.