房地产市场低迷期企业与消费者决策博弈研究

The Game Theory Based Analysis of Enterprise and Consumer in the Real Estate Market during Downturn

房地产业对促进国民经济发展有重要作用,市场步入低迷期,政府市场管理策略需要调整,通过房地产企业和消费者博弈过程分析,为政府的政策制定和执行提出了相应的管理建议。

This article uses the game theory to analyse the choice of enterprise and consumer in the real estate market and discovers its reasons of market change, then finds the best strategy to give the advice about how to constitute and implement the regulative policy.