网络传播与2010年广州亚运会

The Internet Media Communication And The 2010 Guangzhou Asian Games

网络媒体与体育运动是不可分的两种社会现象。目前,随着网络媒体对北京奥运成功的传播,这对"伴侣"的关系愈来愈密切,两者相辅相成,形成唇齿相依的一种共生关系。从网络媒体对亚运会的传播历史,分析了2010年广州亚运会网络媒体传播的问题和前景。

Both Internet media and sports are indivisible social phenomenon. Nowadays, they keep close relationship and live with each other. This thesis discusses the Internet communication history of Asian Games and analyzes the current situation and the future of the Intemet media communication, especially emphasizes on the Intemet media functions of the 2010 Guangzhou Asian Games.