我国饲料业营销环境分析与评价

The Analysis and Appraisal of China's Feed Industry Marketing Environment

随着饲料业主导技术的日趋成熟及市场化发育程度的提高,饲料业己步入从成长期向成熟期过渡的转型期。饲料行业面临着同质化竞争,要使企业在竞争中处于有利的地位,必须对饲料行业中的供应商、养殖户、行业内竞争对手、潜在进入者进行分析,从而得出整个行业的发展趋势。

With the feed industry＇s leading technology matures and improvement of the market development, feed industry has entered into a transition from growing to maturity of the transition. Feed industry is faced with the homogeneous competition, for making the enterprise lie on the advantageous position in the competition, we must analyzes the feed supplier, the maricuhure operator, the competitor in the profession and the potential entrant and to draw the entire industry trends.