摘要
企业战略管理思想产生于本世纪６０年代经济发达国家．由于企业赖以生存的环境发生了变化，关系企业全局性、长期性、方向性的企业战略管理受到广泛重视．我国企业面临国内经济体制的改革，国内、国际竞争环境的变化，企业只能实施战略管理，全局、动态地考虑企业的长远发展，才能在竞争中立于不败之地．
The thought about the strategy management of enterprise emerged in developed country in 1960.As a result of the varing of enterprises environment,strategy management which is a matter of overall important was taken seriously by many people.Now Chinese enterprises are facing the domestis reformation of economic system and the varing enviroment from internal and external.Only whe enterprises has implemented strategy management will they succeed in compettion.
出处
《昆明理工大学学报（理工版）》
1998年第4期118-121,共4页
Journal of Kunming University of Science and Technology(Natural Science Edition)
关键词
战略管理
企业
环境
决策
strategy management
enterprise
environment decisior
