红色旅游混合开发模式初探——以湖南第一师范为例

Primary Study on Mixed Development Mode of Red Tourism:Taking the Example of Hunan First Normal University

以湖南第一师范为例,对其开发条件进行SWOT分析,试图探讨红色旅游地混合开发模式即传统观光模式与体验开发模式的结合,以促进红色旅游可持续发展。

With the example of Hunan First Normal University, by SWOT analysis on its development conditions, this paper tries to explore the mixed development mode of red tourism, which is the combination of traditional tourism mode and experimental development mode to promote the sustainable development of red tourism.