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IBM公司的媒体绿色化经营之路 被引量:1

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摘要 全球温室气体排放量中信息产业占据2%。IBM公司以科学改造技术为中心,减少媒体的原材料用量、降低传媒业的能量消耗,使得更少的能源进入媒介制造与营运的流通领域;对媒体所产生的废气与废热进行限制、管理或再利用,减轻了地球消化废物的负担。IBM公司正逐渐趟上媒体的绿色经营之路。
作者 王积龙
出处 《新闻大学》 CSSCI 北大核心 2009年第3期108-113,共6页 Journalism Research
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参考文献7

  • 1Ulrich Beck, Risk Society: TowardsaNewModernity[M]. SAGE, 1992, P. 8.
  • 2“IBM Project Big Green”[OB/OL]专题网站,网络链接:www-03.ibm.com/Press.
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二级参考文献13

  • 1Edward Wong. "No Hope'for Children Buried in Earthquake "[N]. NewYork Times, May 13, 2008.
  • 2Jim Yardley. "Chinese Are Left to Ask Why Schools Crumbled "[N]. New York Times, May 25, 2008.
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