如何增强高校校报消息报道的吸引力

How to enhance the attractiveness of college newspaper reports

高校校报作为高校党政的机关报,担负着紧紧围绕学校党委、行政中心工作,为学校完成各项工作任务提供舆论宣传和引导的责任。改进会议消息写作、转变消息报道角度、增强消息背景意识、提倡散文式消息写作,本文从这四个方面提出了增强高校校报消息报道吸引力的有效途径。

As the organ of college party, college newspaper is responsible tightly around the school party committees and administrative center of school, and provides public opinion guide and propaganda responsibility for completing various tasks of school. This paper presents an effective way of enhancing the attractiveness of college newspaper reports from the next four aspects, improving conference- news writing, changing the perspective of news reports, enhancing awareness of information background and promoting the prose- style news writing.