摘要
按照波特的竞争理论,结合施工企业经营管理模式的特点,就"建筑施工企业如何在差异性和低成本两个方面来构建其竞争优势"这一命题阐述了自己的观点,希望能对国内施工企业的发展有所裨益。
Based on the competition theory by Michael Porter and the characteristics of the business operation model of construction enterprises, the author raises his viewpoint on the theme： how can a construction company build up its competitive power in terms of the differentiation and low cost. Moreover, the author hopes that the article could cast some light on the future development of construction companies in China.
出处
《建筑经济》
2009年第10期48-50,共3页
Construction Economy
关键词
竞争能力
差异性
低成本
competitive power
differentiation
low cost
