破解旅游产业困境的政策机制及其作用——基于SCP范式分析

A Brief Analysis of the Mechanism and the Role of Policies for Cracking down the Plights of Tourism: Based on SCP Paradigm

我国旅游产业在蓬勃发展的同时,市场竞争日趋激烈,企业效益不佳。本文根据产业组织理论,应用SCP范式对我国旅游产业组织进行分析,发现在产业运行中存在着三种"困境",而破解困境的关键在于产业政策作用的发挥。在分析结论的基础上,本文对传统SCP范式进行了修正,强调了政府政策的重要性,并对有关政策的制定提出了建议。

Enterprises are suffering low effectiveness due to the severe market competition accompanying China＇ s booming tourism industry. Supported by industrial organization theory, the paper attempts to make a thorough analysis of China＇ s tourism industry organization by using SCP paradigm. The result shows that industry operation is troubled by three plights, and the solution to free the industry from the difficulties is the roles of industrial policies. Based on the conclusion of the analysis, the paper adjusted the traditional SCP paradigm, highlighted the importance of government policies, and made some suggestions for the formulating tourism industrial policies.