推广、推荐、推送--引领多元媒体时代的少儿阅读

Promotion, Recommendation, Pushing——Three Elements for the Promotion of Children' s Reading in Multi-Media Era

社会阅读环境的变迁导致阅读选择与阅读方式日益多元化,关注少儿阅读的推广、推荐、推送服务已成为全球共识。少儿阅读的推广需要政府、社会、专家的积极参与;少儿阅读推荐导读可通过讲座推荐导读、书刊推荐导读、电视推荐导读、网络推荐导读等方式进行;少儿阅读推送服务则包括合作网络推送、图书流通站推送等多种服务模式。图书馆要充分发挥引导少儿阅读、促进读者阅读体验的作用,将引领少儿阅读进行到底。

The changing of social reading environment leads to the pluralistic of reading choices and reading manners. Paying attention to children＇ s reading promotion, reading recommended and reading pushing become the global consensus. The children＇s reading promotion needs the active participation of the Government, society and experts. The children＇s reading recommended could be implemented through lectures, books, TV, network, etc. The children＇s reading pushing services include co-operation network pushing, mobile library pushing and other push service models. Libraries should fully play roles in guiding children＇s reading and promoting readers reading, and promote children＇s reading thoroughly.