基于长三角一体化背景下长三角博物馆业发展模式探索

Probe into Museum Development Mode of Yangtze River Delta Based on Integration of Yangtze River Delta

博物馆具有社会效益和经济效益这两大基本效益。当前,博物馆面临着其社会经济效益协调发展问题:主要表现在资金来源单一、资源利用不当、观众尚需培育等。从长三角一体化背景出发,其博物馆业的发展路径应该是:场馆布局要合理;展陈形式要创新,做到新颖;资源要协调共享。在发展模式上,应借鉴世博会的经验办法,融入旅游产业链中,开展多元化的联动发展,形成以长三角为品牌的博物馆发展网络;调动社会各界的积极性和发挥自身优势,搞好博物馆的建设,带动博物馆上、下游产业及相关产业的发展,实现博物馆业的经济效益和社会效益双赢。

Museum industry has social and economic benefits. But now it encounters the problems of harmonious development between them, which are single source of funds, improper use of resource, rare audience, etc. Under the background of integration of Yangtze River Delta, the development road for museum is to arrange the place reasonably, to create showing forms, and to coordinate and share resources. In developing mode, we should put it into industrial chains and take multiple united development according to the experience of the World Expo, and form museum development network with the brand of Yangtze River Delta, arouse enthusiasm of all walks of life and take their advantages, promote development of upstream and downstream industries and related industries, and achieve win-win aims of economic and social benefits.