摘要
在卡车行业竞争日趋激烈的形势下,各大厂商大打“服务牌”已是常态。“买车,买服务”越来越成为用户购车的重要考量因素,甚至对购买起着决定性作用。2009年8月,一汽解放对“感动服务”进行大幅升级,希望以此全面提升服务品质,赢得广大用户的认可,在激烈的市场竞争中占得先机。
Starting from Aug.2009,FAW Jiefang further comprehensively promoted its campaign——'Touching and Inspiring Service',aiming to upgrade and improve their after-sale service quality,that lead to win even broader recognition among customers and grasp any opportunity available among the erce competing market.To this end,'Six Commitments' were announced to truly represent the values of the customers.
出处
《商用汽车》
2009年第10期84-84,共1页
Commercial Vehicle