我国医疗保健旅游产品开发初探

Initial Development of Chinese Medical and Health Protection Tourist Products

随着中国旅游业的快速发展,医疗保健旅游作为一种专项旅游应运而生。在初步分析我国医疗保健旅游产品的开发现状和优势的基础上,细分出相应的需求市场,针对性地提出了我国医疗保健旅游产品开发的相关对策和建议。

With the fast development of chinese tourism industry, the medical and health protection tourism was born as a special tottrist product. This paper made an elabrate division of the demanding market according to the preliminary analyse of the present situation and the superiority of the development of chinese medical and health protection tourist products. In addition, dais paper also put up some sugestions and the development of our chinese medical and health protection tourist products.