浅析我国财经类报纸的发行策略

On the Publishing Strategies of Financial Newspapers in Our Country

本文针对我国财经报纸发行策略中存在的主要问题，从订阅方式、读者维护、发行布局、有效发行、发行体制等方面逐一剖析不足，提出对襞，以期能让进退两难中的财经报纸走得更稳健更长久。

The paper analyzes the main problems in the publishing strategies of financial newspapers in our country from the angles such as subscription, reading keeping, layout of publishing, effective publishing, publishing system, and puts forward some suggestions to make the financial newspapers have finn and long development.