摘要
面对电子期刊的空前繁荣,指出新时期电子期刊和纸质期刊两者需优势互补、缺一不可。运用SWOT战略分析方法,对纸质期刊进行了系统的、全方位的思考,并依据分析结果提出当前纸质期刊服务的三方面改进措施,从而能够更好地满足读者个性化、人性化的期刊服务需求。
With the rapid development of eletronic journals, electronic journals and printed journals should reinforce each other and it is necessary to readers. In this paper, systemic thinking for printed journals was presented by applying the method of SWOT analysis. Then, three measures were given to improve the level of service for printed journals. Thus, mere individuafion needs may be better satisfied for the most of the readers.
出处
《现代情报》
2009年第10期22-25,共4页
Journal of Modern Information
