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愿景之驾

On the Desiring Prospect
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摘要 愿景是一个组织为之奋斗并希望达到的图景,是组织对自身发展和长远目标的规划和描述,它是任何一个组织成长成功的引擎,其阶段实施的目标是组织成长成功的罗盘,而文化的凝练则是组织成长成功的燃料动力源和润滑剂。因此,愿景策划是组织领导人的首要职责,也是组织领导人最重要和最主要的工作。 Desiring prospect is a kind of prospect that an organization strives for and wishes to achieve as well as a program and description for the self - development and long term goal of the organization. As for the growth and success of every organization, it is the engine ; its goal carried out in per stage is the compass together with the conciseness of culture as the origin of fuel and power. Hence desiring prospect plan is the principal duty and the most significant and primary job of the organization leaders.
作者 尹方
出处 《山东行政学院山东省经济管理干部学院学报》 2009年第5期51-53,共3页 Journal of Shandong Administrative College and Shandong Economic Management Personnel College
关键词 愿景策划 目标管控 文化建设 Desiring Prospect Plan Goal Management and Control Cultural Construction
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参考文献1

  • 1(美)马克·利普顿(MarkLipton)著,范徵等.愿景引领成长[M]广东经济出版社,2004.

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