扬州市旅游产业发展的现状分析与对策研究

An Analysis of the Status Quo of Yangzhou Tourism Industry and Suggestions

扬州自古以旅游休闲和传统文化取胜,历史遗迹和名胜古迹繁多,依托"文化"与"生态"两张优质名片,已发展成国内知名、国外有一定影响的风景旅游城市。文章详细分析了扬州市旅游产业发展的历程和发展的现状,进而阐述扬州市旅游产业发展的思路与建议。

With its unique culture and numerous historical relics and attractions the city of Yangzhou has long been well-known home and abroad as a tourist destination. However, it has not obtained its due benefit economically for it has not integrated all its resources to gain advantage in its product and service. This paper gives some suggestions in the development of the city＇s tourism after analyzing the development course and status quo.