上海医药产业发展战略的选择

The Strategic Choice of Shanghai Pharmaceutical Industry Development From The Perspective Of ＂Knowing The Enemy And Knowing Yourself, Knowing Heaven And Knowing Earth＂

“知彼知己，胜乃不殆；知天知地，胜乃可全”，是中国春秋时期著名军事家孙武战略思想。上海医药要实现跨越式发展，选择正确的发展战略方向非常重要。本文提出上海医药产业发展应采取资源集聚、引资发展、品牌引领、资本扩张、联动发展等五大战略。

If you know the enemy and know yourself, your victory will not stand in doubt; if you know Heaven and know Earth, you may make your victory complete： these were the words of Chinese ancient strategist, Sun Tzu, the most well-known militarist in Chinese ChunQiu Dynasty. Hence, if Shanghai pharmaceutical industry is planning to realize a new-round spanning development, the foremost thing is to choose the correct development strategy. This article is trying to propose the five development strategies involving gathering resources, capital development, brand leading, capital expansion and integrated development between regions after analyzing Shanghai pharmaceutical market.