珠江钢琴集团有限公司的企业文化建设

The Corporation Culture Building in Peal River Piano Ltd.Co.

针对广州珠江钢琴集团有限公司的特点，论述该公司全方位开展企业文化建设的途径：１）建立完善的企业制度；２）树立良好的企业形象；３）坚持人本管理；４）明确企业目标；５）深化质量管理。通过这些途径，该公司创建了独具特色的企业文化。

Based on the characteristics of the Peal River Piano Ltd.Co.several ways to develop the corporation culture building are shown comprehensively.These ways are:1)Building up perfect enterprise institutions;2)Setting up the enterprise image;3)Adhering to human management;4)Making clear the aim of the enterprise;5)Deepen-developing the quality management.By means of all these methods,the Peal River Ltd.Co.has established the corporation culture with special characteristics.