我国保险文化与保险教育问题探讨

On the insurance culture and insurance education in China

保险业的竞争,不仅是经济实力和管理水平的竞争,更是在企业文化基础上发展形成的保险文化的竞争。作为行业文化的一个重要组成部分,保险文化的研究、探讨与建设也日益受到保险业及相关部门的重视,保险文化建设与保险教育问题的研究和实践也在不断深入进行。本文结合我国保险业的实际,对"保险文化与保险教育"问题进行初步探讨。

Competition in the insurance industry is not only a competition of financial strength and management skills,but also a competition of the insurance culture cultivated out of an enterprise＇s corporate culture. As an important component of the sectoral culture,the research and construction of an insurance culture has received much attention of the industry and relevant authorities, and there is a consistent exploration on how to enhance the cultivation of an insurance culture. The paper made a tentative discussion on the issue of＂ insurance culture and insurance education＂in line with the actual situation of the insurance industry in China.