摘要
介绍了企业国际化经营的优势和作法,并分析了陕西省纺织企业自营出口情况以及本省纺织企业参与国际化经营的必要性和可行性,提出了参与国际化经营发展战略:利用压锭的机遇加强技术改造,组建横向企业集团;加强营销专门人才的培养;选择合适的市场导向模式和投资区域;
The advantages and methods of internationalzation management of factories are introduced in this paper.The situation of self_dealing export and necessity and feasibility of internationalization management of textile factories in Shaanxi province were analyzed.The developing strategy for entering into internationalization management that textile factories should strengthen technological innovation by availing themselves the opportunity of reducing spindles,establish cross factories group,enhance the training of managing administrators,choose the suitable mode of entering market and investing regions and abide by the principle of China-developing countries-developed countries to encounter the international competition was put fordward.
出处
《西北纺织工学院学报》
1998年第4期310-313,共4页
Journal of Northwest Institute of Textile Science and Technology
关键词
国际化经营
自营出口
发展战略
纺织企业
陕西
interationalization management,self_dealing export,developing strategy