摘要
外贸市场一直以其简单的操作模式和低廉的管理成本备受中国生产企业的追捧。因此不管经济危机还是贸易壁垒的冲击,不少外向型企业仍坚守外销阵地,勇往直前。中国是世界玩具生产大国,出口的玩具约占全球玩具市场的70%。中国玩具企业如何在这块大蛋糕中,保持甚至占据更大的份额,相信这是玩具行业人士感兴趣的话题。为此本刊特别邀请了来自法国、比利时、印度的采购商,畅谈当地玩具消费状况,及当地进口商对中国玩具厂商的寄语,以供着意开拓这些市场的人士参考。
Foreign market is pursued by China s makers for its simple operation and low management cost. Despite of economy crisis and trade barrier, export-oriented companies are holding their ground of overseas market. The following article shares you some views of buyers from France, Belgium and India, whose topic will be what we concern. ’
出处
《中外玩具制造》
2009年第12期14-17,共4页
Toy Industry
