浅析金融危机下水产出口加工企业的发展对策——以江苏九寿堂生物制品有限公司为例的实证分析

Analysis on development countermeasure of fishery processing enterprises for export in financial crisis

当前,源于美国次贷危机的金融危机愈演愈烈,水产品出口作为我国外向型农业的重要组成部分,也面临着严峻挑战。本文在对国家级农业产业化龙头企业、江苏省水产品出口重点企业——江苏九寿堂生物制品有限公司深入调研的基础上,探讨了金融危机给九寿堂公司带来的机遇与挑战,介绍了该企业在质量控制、市场开拓等方面采取的一系列措施。文章最后概括了该企业给水产出口加工企业带来的深刻启示,并对其完善应对金融危机之策提出了建议。

Currently, as the financial crisis originated from American Sub-prime mortgage crisis worsens, there are lots of deep-level contradictions as well as problems remaining to be settled in china. As an important composition of export-oriented agriculture, fishery production for export is facing severe challenges. Based on investigation of Jiangsu Jiushoutang organisms-manufactures Co.,Ltd, this article analyzes the challenges and opportunities brought about by the Financial Crisis, and introduces a series of measures, such an quality control, market development, etc. Finally the paper draws a lot of precious experience and profound inspiration from Jiushoutang, and puts forward some suggestions on coping perfectly with the Financial Crisis.