旅游房地产的概念与范畴辨析

Discrimination of the Conception and Scope of Tourism Estate

目前学界关于旅游房地产的基础概念尚未有一致而清晰的认识,其术语存在着称谓不统一、使用不准确、定义不科学的现象。笔者通过对目前侧重点不同的多种旅游房地产概念的梳理,澄清了"旅游房地产"概念的一些误区,它不是地产或房产、不是营销模式、不是景观地产或休闲地产,也不局限于分时度假或时权酒店。笔者提出了广义和狭义的旅游房地产概念,并提出了旅游房地产在综合性、环境、功能、经营、价值、顾客、使用等方面的特征。

Currently the basic concept of tourism estate lacks of unified appellation, its term is inaccurate and unscientific. This paper collects and discriminates these ideas of tourism estate, clears some misunderstandings. In the end, the author points out the rather complete concept system and characteristics of tourism estate.