假日调整背景下旅行社产品开发“三位一体”对策研究

Study on the Trinity-countermeasures of the Development of Travel Agency Products on the Back of Holiday Adjustment

假日调整后,旅游者的旅游消费习惯、出行规律都有所改变,带来旅行社产品结构的变化,针对假日调整新形势下旅行社产品开发,从战略导向、实施办法、保障系统三方面提出"三位一体"对策体系,以期对旅行社业有所参考。

After the holiday adjustment, the expense custom and journey rule of tourists all have changed, these brought the changes of travel agency product structure. Proposes a trinity - countermeasure from the strategic guidance, the implementation means, and the safeguard system, under the new situation of the holiday adjustment. Hope it is a reference to travel agency industry.