论浙商跨区域发展特性——基于“个众”的视角

Zheshang's Cross-region Development Characteristics——from the Perspective of "Individual-Multitude"

浙商群体大规模的走出浙江已经成为中国经济的一道风景。文章描述了浙商跨区域发展的不同阶段,从个-众关系机理和主体-环境关系机理角度,将浙商在省外的发展概括为能人-缘约-契约、独立-抱团和多-众-合的特性。浙商在未来的跨区域发展中需要在"个众"发展特性基础上,不断与不同区域文化融合,才能保持持续发展的活力。

Zheshang＇s going outside Zhejiang has attracted much attention in China. This article describes the different stages of cross-region development of Zheshang. From the perspectives of individual-muhitude relationship and subject-environment relationship, Zheshang＇s cross-region development characteristics can be summarized as able person-human relationship-contract, independence- unity, great number-multitude-cooperation. In future, based on ＂ individual-multitude＂ development characteristics, Zheshang should integrate cultures of different regions in order to keep thriving and sustainable development.