摘要
无论是20世纪80年代美国市场沃尔玛与宝洁的"冷战",还是近年来我国市场上格力与国美的"较劲",都无可争议地反映了零售商相对于制造商的抗衡势力越来越显著。本文从理论模型、经验研究和实验设计等方面,系统综述了零售商抗衡势力的测度方法及其对消费者价格、产业链绩效和社会福利影响的相关研究进展,以此对我国零售业实施相关的规制政策提供一定的理论指导和经验借鉴。
Whether the counterwork between Walmart and P&G happened in 1980's or the recent conflict between GOME and GREE, undoubtedly reflects more and more remarkable countervialing power of mega-retailers relative to the manafaetures. This paper surveys the theoretical and empireial literature on countervaling power, emphasizing the estimate method and impact on consumer price, performance of industrial channel and social welfare, the investigative conclusions provide some instructions and experience for anti-monopoly policies of retailing industry in China.
出处
《产业经济研究》
CSSCI
2010年第1期87-94,共8页
Industrial Economics Research
基金
国家社会科学基金(项目编号:07BJY077)
中国博士后科学基金(项目编号:200904501080)
关键词
抗衡势力
大型零售商
买方势力
纵向关系
countervailing power
mega-retailers
buyer power
vertical relation