摘要
从药品生产企业角度出发,以生产企业与经销企业共同利益最大化为目标,遵循市场规律,引入了风险分担协议。以药品生产企业和经销企业之间的风险分担协议为前提,通过对药品定价机制的研究,利用双层规划方法,研究了药品价格折扣的定价问题。在双层规划模型中,上层为药品生产企业最小成本模型,下层为药品经销企业最大利润期望模型。
Aiming at the maximization of the collective benefits of the manufacuturers and sales enterprises and following market disciplines, the paper introduces the risk-sharing protocol. Taking the risk-sharing protocol between the medicine manufacturing enterprises and sales enterprises as a prerequisite and through the application of bi-level programming, the paper studies the pricing and discount mechanism of medicines. The bi-level programming model consists of a upper level which is the minimal cost model of the manufacturers and a lower level which is the maximal expected profit model of the sales enterprises.
出处
《物流技术》
2010年第3期130-132,共3页
Logistics Technology
基金
国家科技支撑计划项目:药品安全追溯管理射频识别技术研究(2008BAI55B07)
关键词
药品
风险分担协议
定价
双层规划
medicine
risk-sharing protocol
pricing
bi-level programming
