茶叶交易市场供求叫价模型研究

Research on Asking Price Model between Supply and Demand in the Tea Trade Market

茶叶是我国传统的出口创汇产品之一,市场潜力巨大,重视茶叶贸易对于发展我国茶产业经济、增加农民收入有着积极意义。但是,由于茶叶市场信息的不对称性等多种原因,茶叶价格秩序显得比较混乱。为此,应用博弈论的分析方法,对茶叶交易市场中的供求叫价模型进行了探讨,有利于去除茶叶定价的模糊性,实现茶叶销售商和消费者的双赢,最终促进茶叶交易市场的长期健康发展。

Tea which has great marketing potential is one of China＇ s traditional export products, and paying attention to tea trade has positive meaning to develop the economy of China＇ s tea industry and increase the farmers＇ income. However, because the information asymmetry and other various reasons are existed in the tea market, the price order of tea appears to be a little confusing. So, used the game theory method to discuss the asking price model between supply and demand in the tea market, and will help to remove the ambiguity of tea price, realize tea vendors and consumers＇ ＂win-win＂ situation, finally, promote long-term healthy development of the tea market,