公益性捐赠、会计业绩与市场绩效:基于汶川大地震的经验证据被引量：55

Charitable Donation, Accounting Performance and Market Performance: Empirical Evidences from Wenchuan Earthquake

导出

摘要文章手工搜集了2008年5月12日汶川大地震发生后中国上市公司公益性捐赠的经验数据,实证研究了基于突发性自然灾害情况下的公益性捐赠对公司会计业绩和市场绩效的影响。研究结果表明,进行公益性捐赠的上市公司的会计业绩和市场绩效显著增加,上市公司的积极性公益性捐赠显著提升了其会计业绩和市场绩效,捐赠金额越多,会计业绩和市场绩效越好。 Having manually collected the data of charitable donations by China＇s listed companies after the Wenchuan earthquake on May 12, 2008, this paper studies the effect of charitable donation under conditions of natural calamity outbursts on the corporate accounting performance and market performance respectively. The results show that the accounting and market performances of the donating listed companies are significantly improved. The initiatives of the listed companies to make charitable donations have significantly enhanced their accounting and market performances, the more the charitable donations, the better the performances.

作者杜兴强杜颖洁

机构地区厦门大学管理学院

出处《当代财经》 CSSCI 北大核心 2010年第2期113-122,共10页 Contemporary Finance and Economics

基金国家社科基金项目(07CJY010)

关键词公益性捐赠会计业绩市场绩效汶川大地震 charitable donation accounting performance market performance Wenchuan Earthquake

分类号 F275.4 [经济管理—企业管理]

引文网络
相关文献

参考文献16

1Preston, Lee E., and O'Bannon, Douglas P.. The Corporate Social-Financial Performance Relationship: A Typology and Analysis[J]. Business and Society, 1997, 36 (4): 419-429.
2Freeman, R. E. Strategic Management: A Stakeholder Approach[M]. Pitman Publishing Inc, 1984.
3Ruf, Bernadette M., Muralidhar, Krishnamurty, Brown, Robert M., Janney, Jay J., and Paul, Karen. An Empirical Investigation of the Relationship Between Change in Corporate Social Performance and Financial Performance: A Stakeholder Theory Perspective [J]. Journal of Business Ethics, 2001, 32(2): 143-156.
4Brammer, S., and Millington, A.. Corporate Reputation and Philanthropy: An Empirical Analysis [J]. Journal of Business Ethics, 2005, 61: 9-44,.
5Porter, M. E., and Kramer, M. R..The Competitive Advantage of Corporate Philanthropy [J]. Harvard Business Review, 2002, 80: 57-68.
6Deshpande, S., & Hithon, J. C. Cause-related marketing ads in the light of negative news [J]. Journalism & Mass Communication Quarterly, 2002, 79 : 905-926.
7Mohr, L. A., Webb, D. J., & Harris, K. E.. Do consumers expect companies to be socially responsible? The impact of corporate social responsibility on buying behavior[J]. Journal of Consumer Affairs, 2001, 35: 45-72.
8Godfrey, P. C.. The Relationship between Corporate Philanthropy and Shareholder Wealth: A Risk Management Perspective[J]. Academy of Management Review, 2005, 30: 777-798.
9钟宏武.企业捐赠作用的综合解析[J].中国工业经济,2007(2):75-83. 被引量：143
10张小茜,汪炜.持股结构、决议机制与上市公司控制权[J].经济研究,2008,43(11):40-50. 被引量：119