摘要
2009年下半年以来,中央电视台相关频道的新闻栏目进行了新一轮的调整与改进。从外在包装到实际内容都给人耳目一新之感。全新的面貌来自于全新的理念,体现了央视尊重新闻规律、回归新闻本位、凸显人文精神的大台风范。从中我们可以获取诸多有益的启示,以便使新闻传播更加人本化,进一步增强其特有的亲和力、吸引力和感染力。
Since the second half of 2009, news programs channels related to CCTV have been adjusted and improved for another new round. Both the makeup and the actual contents give us a fresh and new feeling. The brandnew appearance comes from the brand-new ideas, which shows CCTV respects the news rules, returns to the news standard and underline the humanistic spirit. We can inspire much useful revelation from these so that news communications will be more humanistic, and further strengthen its own affinity, attraction and infection.
出处
《闽江学院学报》
2010年第1期120-124,共5页
Journal of Minjiang University
关键词
回归本位
人文精神
新闻传播
regression of standard
humanities spirit
news communication
