关于发展文化产业的几个问题

Some Issues About the Development of Cultural Industry

党的十六大以来,中央进一步明确了文化发展的基本思路,就是一手抓公益性文化事业,一手抓经营性文化产业,两轮驱动,两翼齐飞,推动文化建设走上科学发展的轨道。发展文化产业,一要健全和完善文化产业的基本要素,即文化市场的主体、文化产品的消费、文化市场体系的建立和监管以及文化的开放。二要推动跨地区发展,文化产业的跨地区合作必须是确有必要,同时要选好地区;合作地区至少要考虑市场的发达程度、能否多元化经营、投资的软硬环境及合作伙伴。跨地区合作还需要有扩张冲动、合作共赢和心系发展的心理素质。我国文化企业规模普遍偏小,跨地区合作有可能为我国造就出一批文化产业的"航母"来。三是政府要实实在在地引领文化产业的发展,特别是要把规范市场、优质服务、颁布政策这三件事做好;要采取一切能够采取的措施,支持文化企业,打造文化产业发展的艳阳天!

The first importance of developing cultural industry is to improve such basic elements as the subject of cultural market,the consumption of cultural products,the supervision of the cultural market system and the opening of culture itself. The second importance is to promote trans-regional cooperation of cultural industry,which is necessarily based on the developed degree of the market,the ability of diversification management,the soft and hard environment of the investment and its partners.The third importance is the practical and effective leadership of the government,especially to standardize the market,to provide high quality service and to issue policies so as to create a new spring for the development of cultural industry.