丰富传播链 激活产业链——三湘华声的全媒体战略

Enriching Spreading Chain Activating Industry Chain——All Media Strategy of Hunan Voice

全媒体新闻报道业务及其赢利模式是一个新生事物,国内外学界与业界在对此进行探索的同行,尚未形成一致答案。三湘华声全媒体从丰富、完善传播链条入手,致力于传播链条到产业链条的深度转型,在全媒体的探索道路上留下了坚实足迹。

All media news reporting business and profit--making model is new, so different scholars and organizations have different attitudes towards it. Starting by enriching and perfecting spreading chain, all media of Hunan Voice focus on the deep transmission from spreading chain to industry chain, thus leave a heavy footprint in its development.