论戏剧文化市场的开发与培养

On dramatic development of cultural market and training

在市场经济条件下,戏剧艺术要走出困境,应对市场的挑战,必须研究戏剧文化市场的开发与培养,以适应市场经济的运作机制,实现自我发展。本文论述了戏剧文化产业项目开发、戏剧文化消费群体的培育,并探讨了戏剧文化市场的组织推广与开拓,以期为戏剧艺术在文化市场中的生存与发展提供理论依据。

In market economy conditions, the dramatic art to be out of the woods, to deal with market challenges, we must study the development of drama and cultural market training, in order to adapt to the operating mechanism of the market economy and achieve self-development. This article discusses the project development of cultural industries drama, drama groups to cultivate cultural consumption, and to explore the dramatic cultural organizations to promote and market development, with a view to dramatic art in the cultural market in the survival and development provide a theoretical basis.