高校UIS形象设计现状分析——广西驻邕高校形象设计现状研究

Analysis the status quo of the UIS of Universities——The study of the UIS of Universities in Nanning

在高等教育日益市场化的今天,高校形象及品牌效应日益成为引导教育消费的重要因素。本文将在对广西驻邕高校形象设计的现状进行调研的基础上,分析被调查高校形象设计中存在的问题、查找原因,并就此探讨一些改进的方法。

The higher education has being increasingly market-oriented. University identity and brand have increasingly become an important element to lead education consume. In this article, we will analyze the UIS of the Universities in Nanning on an extensive research basis, find out the problem in the UIS of the colleges, analyze the reasons and hope to find out ways to settle the problems.