论地方性商务英语人才培养模式下东盟各国文化的导入

On Cultural Permeation of ASEAN in the Training of Regional Business English Talents

随着中国-东盟自由贸易区、"一轴两翼"等区域建设和基础设施建设的推进,跨国家、跨文化的商务活动更为频繁。为了适应中国-东盟交流与合作进一步发展的需要,学习东盟各国相关商务文化非常必要。了解中国-东盟商务活动中常见的文化差异也成为地方性商务英语教学文化导入的重要组成部分。

With the development of Sino-ASEAN Free Trade Zone and the establishment of One-Axis-and-Two-Wing framework, business transactions between countries and cultures become more frequent. In order to meet the needs of interchanges and co-operations between China and ASEAN, it is of great sig- nificance to understand some relevant business cultures of ASEAN. Therefore, cultural permeation of ASEAN becomes an indispensable part in the training of regional Business English talents.